VIC · Wellington Council

Maffra, 3860

Est. population · Jun 2025

5,650

Growth (1 yr)

+1.1%

Growth (5 yr)

+6.5%

Median age

42

Median income

$1,285/wk

Employment rate

53%

Median house price · 4th Quarter 2025

$441,500

Languages at home

3.1%non-English

Most common: Tagalog, Filipino, German

2021 Census · usual residence

Desirability score

51.5/100
Average

Top 34% of Victoria's suburbs

Verified 93% confidence

How this score is calculated
  • Green suburb
  • Excellent transport
  • High desirability
  • Education hub
  • National parks
What Maffra is known for: Green suburb, Excellent transport, High desirability, Education hub, National parks

Suburb profile

Maffra sits in Wellington Council as a regional mid-sized suburb that feels self-contained and a long way from big-city bustle. Day-to-day life leans on nearby towns and local hubs rather than the metro area. Long-term locals and family households define much of the community, with family life visible on every street.

The town centre holds its own, with enough local flavour to make staying close to home appealing. Outdoor life is easy here, with generous parks and room for kids, dogs and weekend strolls. Reasonably walkable — many errands reachable on foot or by bus, with buses linking the suburb to surrounding areas.

Housing is more affordable than in many parts of the state. Light infill development is updating a few streets while the wider area stays largely unchanged.

The desirability picture is around average, weighed down by softer growth momentum, plus community and employment relative to similar regional towns.

At a glance

Maffra snapshot

A quick read of housing, growth, livability, and risk

Median house price

$442k

-0.5% change

Median rent

$450/wk

Population (ERP)

5,650

+1.1% annual growth

Dwelling vacancy

8.5%

Census unoccupied dwellings

Livability profile

Desirability pillars vs the peer median (50th percentile)

How it compares

Relative standing using percentiles, ranks, and national deciles

Desirability

#24

among Country & regional · Emerging

Safety

73rd

percentile in state (higher = safer)

Pop. growth

71st

percentile in VIC

Advantage (IRSAD)

3/10

national SEIFA decile

School ICSEA

37th

percentile among schools with ICSEA

Population growth

Recent ERP change over 1 and 5 years

Housing mix

Dwelling types from the 2021 Census

Risks & flags

Quick scan — open a section below for full context

Living here

Desirability

Ranks & confidence
Desirability score
51.5/100 — Average
State standing
Top 34% of Victoria's suburbs
National rank
1968th in Australia
State rank
430th in VIC
Peer rank
#24 among Country & regional · Emerging suburbs
Cohort rank
#97 among Country & regional suburbs
Data confidence
93%

Data sources & freshness

  • Suburb Guide desirability indexSuburb Guide (derived) · current · Updated

Housing

All types (Sep 2025)
$450
Median house price (4th Quarter 2025)
$441,500
Median price change
-0.5%

Median weekly rent from Victorian government rent reports. Council median fallback may apply where suburb rent is unavailable.

Contributes to desirability score · Housing (15%) · Future Growth (7%)

Median price, rental yield and vacancy Recent price momentum

Data sources & freshness

Population

Estimated resident population

5,650(June 2025)

+1.1% annual · +6.5% over 5 years · 71th percentile in VIC

Growth figures & methodology
Annual growth
+1.1%
5-year growth
+6.5%
Change in 1 year
+59
Change in 5 years
+346
Growth rank in VIC
71th percentile

ABS Estimated Resident Population allocated to this suburb from SA2-level data. Not an official ABS suburb count.

Methodology

Figures are allocated from ABS Estimated Resident Population at Statistical Area Level 2 (SA2), using 2021 Census share within overlapping SA2 regions. Where Census data is unavailable, area overlap is used instead.

The dashed chart line is a simple growth-trend estimate to June 2030 (~5,950), extrapolated at +1.0% average annual growth since 2011. It is illustrative only — not an official ABS forecast.

2021 Census figures

2021 Census

Population
5,384
Median age
42
Median household income / week
$1,285
Dwelling vacancy
8.5%
Unoccupied private dwellings
199 of 2,334
Median monthly mortgage
$1,300
Employment rate
53%
Dwelling mix (houses / semi / flats)
1,978 / 0 / 134 (+ 11 other)

Contributes to desirability score · Community (5%)

Employment, household income and age diversity (2021 Census)

Data sources & freshness

  • 2021 Census — General Community ProfileAustralian Bureau of Statistics · Updated

    The 2026 Census runs in August 2026; suburb-level updates are expected from mid-2027.

  • Estimated Resident PopulationAustralian Bureau of Statistics · 2025 · Updated · SA2 ERP allocated to suburb boundaries

Community & culture

No 2021 Census cultural diversity data for this suburb yet.

Data sources & freshness

  • 2021 Census — General Community ProfileAustralian Bureau of Statistics · Updated

    The 2026 Census runs in August 2026; suburb-level updates are expected from mid-2027.

Crime & safety

Reported offences increased compared with the previous period.

Offence counts & rates
Total offences (2026)
516
Against the person
82
Against property
235
Rate per 1,000 residents
91.3
Person-crime prevalence
About 1 in 66 residents
State safety percentile
73.3th (lower crime is better)
Increase (daily rate)
+1.6%

Most common offence types

  • B21 Criminal Damage32
  • B321 Residential Non-Aggravated Burglary26
  • B322 Non-Residential Non-Aggravated Burglary50
  • B42 Steal From A Motor Vehicle57
  • E21 Breach Family Violence Order106

Contributes to desirability score · Safety (18%)

Crime rate and year-on-year trend

Data sources & freshness

Family & Lifestyle

Schools & preschools

Schools within 2 km
3
Median school ICSEA (3 schools)
979
Median ICSEA percentile
37th
School list
  • Maffra Secondary CollegeSecondary · Government · ICSEA 942 · 22th percentile · LBOTE 5% · 549 students · Top SEA quarter 3% · 1.1 km awayView on My School →
  • Maffra Primary SchoolPrimary · Government · ICSEA 979 · 37th percentile · LBOTE 10% · 230 students · Top SEA quarter 6% · 1.5 km awayView on My School →
  • St Mary's SchoolPrimary · Catholic · ICSEA 1026 · 58th percentile · LBOTE 8% · 176 students · Top SEA quarter 11% · 1.8 km awayView on My School →

Contributes to desirability score · Education (15%)

School and preschool counts, median school ICSEA

Data sources & freshness

Public transport

16 public transport stops in this suburb

  • Blyth St/McAdam St
  • Boisdale St/Johnson St
  • Douglas Ct/Morison St
  • Munro St/Powerscourt St
  • Pearson St/Johnson St

Contributes to desirability score · Accessibility (15%)

Public transport stop coverage

Data sources & freshness

Amenities

29 nearby amenities within ~1.5 km

1 cafes · 1 supermarkets · 5 playgrounds · 1 petrol stations

Local character & venue list

Local character

  • Reasonably walkable — many errands reachable on foot or by bus
  • Great for outdoor family life8 parks mapped in suburb, 5 playgrounds nearby
  • Reasonable bus and transport access16 public transport stops
  • Strong local sport and recreation8 sport and outdoor facilities nearby
Walkability proxy
51/100
Cafés per 1,000 residents
0.19
Food & drink per 1,000 residents
0.19
Parks per 1,000 residents
1.49
Food & drink(1)
  • The Food StoreCafe

    39 Carpenter Street, Maffra

Shopping(1)
  • FoodworksSupermarket

    87A Powerscourt Street, Maffra

Community(2)
  • Maffra Primary SchoolSchool

    22-28 Church Street

  • Maffra Secondary CollegeSchool

    14 Bill Cane Court

Health & services(1)
  • Mafra District HospitalHospital
Sport & outdoors(13)
  • Maffra Golf ClubGolf course

    Fulton Road, Maffra

  • Fred Drury ReservePark
  • Park (4)
  • Cameron Court - Dwyer Court - McAdam Street PlaygroundPlayground
  • Cameron Sporting Complex PlaygroundPlayground
  • Fred Drury Reserve PlaygroundPlayground
  • Mafeking Hill Reserve PlaygroundPlayground
  • Victoria Park PlaygroundPlayground
  • Maffra Bowling ClubSports field
  • Sports field
Transport(7)

7 bus stops

Other(4)
  • Maffra Golf Club - RV ParkCaravan Site
  • ShellPetrol station

    87 Powerscourt Street, Maffra

  • Public toilets
  • Cameron Sporting ComplexRecreation Ground

Names and addresses from OpenStreetMap. Unnamed venues show as their type (e.g. Cafe). Transport stops are summarised by type rather than listed individually.

Contributes to desirability score · Lifestyle (15%)

Food, shopping, recreation and sport (OpenStreetMap)

Data sources & freshness

  • Local amenity insightsSuburb Guide (derived) · current · Updated
  • OpenStreetMap amenitiesOpenStreetMap contributors · current · Updated

Parks & reserves

3 parks and public open space in this suburb

  • Fred Drury ReservePark
  • Jacees ParkPark
  • Macalister River ParkPark

Data sources & freshness

Green cover

Parks & woodland (OSM)
8
Parks (OSM)
8

OpenStreetMap parks and natural woodland features mapped within the suburb boundary.

Contributes to desirability score · Environment (10%)

Parks and green cover (OpenStreetMap)

Data sources & freshness

Health access

Hospitals & GP clinics in suburb
4
Nearest hospital
Mafra District Hospital (0.8 km)
Nearest hospital type
Hospital
Nearest hospital emergency
Emergency department
Emergency department in suburb
On site
  • Direct Chemist OutletPharmacy
  • Gippsland PathologyClinic
  • Maffra Dental ClinicDentist
  • Mafra District HospitalHospital

Contributes to desirability score · Accessibility (15%)

Hospitals and GP clinics

Data sources & freshness

NDIS participation

NDIS participants (31 March 2026)
169
Participants per 1,000 residents
29.9

Active NDIS participants allocated from NDIA Statistical Area Level 2 (SA2, ASGS 2016) counts to this suburb boundary. Not an official suburb-level NDIS figure · as at 31 March 2026.

For NDIS spend and service-demand exploration by SA2 or postcode, see the Care Sector Demand Map.

Data sources & freshness

Weather

Typical conditions by season for suburbs in the same ~44 km climate area. Rainfall totals are summed from monthly WorldClim layers; rainy-day counts are approximate.

Summer (Dec–Feb)

Usual max / min
25° / 13°
Rainfall
149 mm · ~19 rainy days

Autumn (Mar–May)

Usual max / min
21° / 9°
Rainfall
153 mm · ~19 rainy days

Winter (Jun–Aug)

Usual max / min
15° / 4°
Rainfall
133 mm · ~17 rainy days

Spring (Sep–Nov)

Usual max / min
20° / 8°
Rainfall
177 mm · ~22 rainy days

Contributes to desirability score · Lifestyle (15%)

Temperature and humidity comfort

Data sources & freshness

  • Seasonal climate normalsWorldClim 2.1 · Updated

Future & Planning

Planning & development

Development applications from PPARS statewide register (lodged 2020–2022). Free public PPARS MapServer — applications through ~2022 (service last updated Feb 2024).

17 planning-related records

2021· 10 proposals
  • August 2021

  • Staged subdivision of the land into 8 lots. Staged subdivision of the land into 8 lots.
    262 MAFFRA-NEWRY ROAD MAFFRA 3860Permit issued by a delegate of the RA
  • Buildings and works associated with construction of a shed. Buildings and works associated with construction of a shed.
    GEORGE STREET MAFFRA 3860Permit issued by a delegate of the RA
  • Use of land for a place of assembly (men's shed). Use of land for a place of assembly (men's shed).
    187 JOHNSON STREET MAFFRA 3860Permit issued by a delegate of the RA
  • Multi lot residential subdivision. Multi lot residential subdivision.
    238 BOISDALE STREET MAFFRA 3860Permit issued by a delegate of the RA
  • Buildings & works associated with a farm shed. Buildings & works associated with a farm shed.
    444 MAFFRA-NEWRY ROAD MAFFRA 3860Permit issued by a delegate of the RA
  • Multi lot staged subdivision. Multi lot staged subdivision.
    141 POWERSCOURT STREET MAFFRA 3860Permit issued by a delegate of the RA
  • June 2021

  • Subdivision of the land into two (2) lots. Subdivision of the land into two (2) lots.
    18 McLean StreetPermit issued by a delegate of the RA
  • May 2021

  • Multi lot residential subdivision. Multi lot residential subdivision.
    141 Powerscourt StreetPermit issued by a delegate of the RA
  • Subdivision of the land into two lots. Subdivision of the land into two lots.
    68 Kent StreetPermit issued by a delegate of the RA
  • February 2021

  • Subdivision of the land into two lots. Subdivision of the land into two lots.
    12 Princess StreetPermit issued by a delegate of the RA
2020· 7 proposals
  • November 2020

  • Development of the land for two dwellings. Development of the land for two dwellings.
    4 Dwyer CourtPermit issued by a delegate of the RA
  • Use & development of land for a renewable energy facility(Solar Farm). Use & development of land for a renewable energy facility (Solar Farm).
    148 Brewers Hill RoadPermit issued by a delegate of the RA
  • Subdivision of the land into 3 lots. Subdivision of the land into 3 lots.
    1C Sale RoadPermit issued by a delegate of the RA
  • September 2020

  • Use the land for restricted recreation facility (gymnasium). Use the land for restricted recreation facility (gymnasium).
    192 Johnson StreetPermit issued by a delegate of the RA
  • Buildings & works associated with construction of a dwelling. Buildings & works associated with construction of a dwelling.
    1 Laura StreetNo permit required
  • July 2020

  • Buildings and works associated with construction of a shed. Buildings and works associated with construction of a shed.
    145 Fulton RoadPermit issued by a delegate of the RA
  • June 2020

  • Buildings and works associated with extension to existing dwelling. Buildings and works associated with extension to existing dwelling.
    6 Davis StreetPermit issued by a delegate of the RA

Contributes to desirability score · Future Growth (7%)

Development and planning activity

Data sources & freshness

Heritage

2 heritage places

  • FOSTER BUILDINGNH2308
  • NATIONAL AUSTRALIA BANKNH0399

Data sources & freshness

  • State heritage registerState heritage authority · current · Updated

Hazards

Bushfire planning zone
No overlay at centroid

Bushfire overlay checked at suburb centroid via Victorian Bushfire Management Overlay mapping.

Contributes to desirability score · Safety (18%)

Bushfire hazard overlays

Data sources & freshness

  • Hazard planning overlaysState government hazard layers · current · Updated

Politics & representation

Federal electorate
Gippsland
Member of Parliament
Darren CHESTER (The Nationals)
Results from
2025 federal election
Electorate enrolment (2025)
118,075
Turnout (2025)
92.0%
Swing since 2022 (2025)
+1.2 pp toward Labor

Two-party preferred (2025)

Coalition 69.4%Labor 30.6%

Estimated suburb voting profile

Estimated from 8 nearby ordinary polling places (up to 17.3 km away).

Coalition 76.5%Labor 23.5%

7.1 percentage points more Coalition-leaning than the electorate

Estimated swing since 2022: +0.4 pp toward Labor

Nearest polling places

  • MaffraLabor 23.9% · Coalition 76.1% TPP (2025)1.3 km away
  • BundalaguahLabor 15.2% · Coalition 84.8% TPP (2025)6.9 km away
  • StratfordLabor 26.7% · Coalition 73.3% TPP (2025)8.1 km away
  • BoisdaleLabor 19.0% · Coalition 81.0% TPP (2025)9.0 km away
  • NambrokLabor 12.3% · Coalition 87.7% TPP (2025)14.4 km away

Federal electorate from AEC federal division boundaries (2025 redistribution). Division-level results are official AEC figures from the latest general election, with by-election updates where applicable. The estimated suburb profile blends up to eight nearest ordinary polling booths in the same electorate using inverse-distance weighting from the suburb centroid — an approximation, not official AEC data. Nearest polling places are shown for reference.

Data sources & freshness

Socio-economic

IRSAD decile (2021)
3/10
IRSD decile (2021)
3/10

ABS Socio-Economic Indexes for Areas (SEIFA), 2021 release — the latest available, derived from the 2021 Census. Deciles rank suburbs nationally from 1 (lowest) to 10 (highest).

What do IRSAD and IRSD measure?

IRSAD — Index of Relative Socio-economic Advantage and Disadvantage. Combines indicators of advantage (e.g. high income, skilled occupations) and disadvantage. Higher decile = more advantaged relative to other Australian areas.

IRSD — Index of Relative Socio-economic Disadvantage. Focuses on disadvantage only (e.g. low income, unemployment, limited education). Higher decile = less disadvantage nationally.

A new SEIFA edition typically follows each census; the ABS has not announced a release date beyond 2021.

Contributes to desirability score · Community (5%)

Socio-economic advantage (IRSAD decile)

Data sources & freshness

Compare with

Similar suburbs to weigh up side by side — scores, safety, schools, and lifestyle.

More in Wellington Council

Other suburbs in the same local government area.

Comparable suburbs

Similar population and socio-economic profile in other parts of Victoria.