VIC · East Gippsland Council

Swan Reach, 3903

Est. population · Jun 2025

919

Growth (1 yr)

+0.7%

Growth (5 yr)

+4.3%

Median age

51

Median income

$1,074/wk

Employment rate

43.6%

Median house price · 4th Quarter 2025

$601,300

Languages at home

3.6%non-English

Most common: Spanish

2021 Census · usual residence

Desirability score

42.6/100
Average

663rd in VIC

Verified 79% confidence

How this score is calculated
  • National parks
  • Excellent transport
  • Education hub
  • High desirability
What Swan Reach is known for: National parks, Excellent transport, Education hub, High desirability

Suburb profile

Swan Reach is a quieter smaller community in East Gippsland Council, where peace, space and a country-town pace still dominate. A mature community gives the area a calm, settled social fabric, with families and grandchildren still a visible part of community life. Life here is grounded in local routine rather than big-city choice.

Open space is thinner than in many regional towns, so residents often travel a little further for a longer park day. A car helps for most daily errands, though buses still link the suburb further afield. Housing is more affordable than in many parts of the state.

Reported crime has been falling recently. Occasional new builds add variety while most of the suburb keeps its established look.

Versus similar regional towns, the suburb reads around average on desirability, chiefly because community and employment, plus growth momentum trail behind. Limited access to some essential local services also trimmed the result.

At a glance

Swan Reach snapshot

A quick read of housing, growth, livability, and risk

Median house price

$601k

-2.2% change

Median rent

No data available

Population (ERP)

919

+0.7% annual growth

Dwelling vacancy

8.8%

Census unoccupied dwellings

Livability profile

Desirability pillars vs the peer median (50th percentile)

How it compares

Relative standing using percentiles, ranks, and national deciles

Desirability

#91

among Country & regional · Mature

Safety

29th

percentile in state (higher = safer)

Pop. growth

58th

percentile in VIC

Advantage (IRSAD)

3/10

national SEIFA decile

School ICSEA

33rd

percentile among schools with ICSEA

Population growth

Recent ERP change over 1 and 5 years

Housing mix

Dwelling types from the 2021 Census

Risks & flags

Quick scan — open a section below for full context

Living here

Desirability

Ranks & confidence
Desirability score
42.6/100 — Average
National rank
3316th in Australia
State rank
663rd in VIC
Peer rank
#91 among Country & regional · Mature suburbs
Cohort rank
#234 among Country & regional suburbs
Data confidence
79%

Data sources & freshness

  • Suburb Guide desirability indexSuburb Guide (derived) · current · Updated

Housing

Median house price (4th Quarter 2025)
$601,300
Median price change
-2.2%

Contributes to desirability score · Housing (15%) · Future Growth (7%)

Median price, rental yield and vacancy Recent price momentum

Data sources & freshness

Population

Estimated resident population

919(June 2025)

+0.7% annual · +4.3% over 5 years · 58th percentile in VIC

Growth figures & methodology
Annual growth
+0.7%
5-year growth
+4.3%
Change in 1 year
+6
Change in 5 years
+38
Growth rank in VIC
58th percentile

ABS Estimated Resident Population allocated to this suburb from SA2-level data. Not an official ABS suburb count.

Methodology

Figures are allocated from ABS Estimated Resident Population at Statistical Area Level 2 (SA2), using 2021 Census share within overlapping SA2 regions. Where Census data is unavailable, area overlap is used instead.

The dashed chart line is a simple growth-trend estimate to June 2030 (~950), extrapolated at +1.2% average annual growth since 2011. It is illustrative only — not an official ABS forecast.

2021 Census figures

2021 Census

Population
861
Median age
51
Median household income / week
$1,074
Dwelling vacancy
8.8%
Unoccupied private dwellings
33 of 374
Median monthly mortgage
$1,300
Employment rate
43.6%
Dwelling mix (houses / semi / flats)
293 / 0 / 0 (+ 40 other)

Contributes to desirability score · Community (5%)

Employment, household income and age diversity (2021 Census)

Data sources & freshness

  • 2021 Census — General Community ProfileAustralian Bureau of Statistics · Updated

    The 2026 Census runs in August 2026; suburb-level updates are expected from mid-2027.

  • Estimated Resident PopulationAustralian Bureau of Statistics · 2025 · Updated · SA2 ERP allocated to suburb boundaries

Community & culture

No 2021 Census cultural diversity data for this suburb yet.

Data sources & freshness

  • 2021 Census — General Community ProfileAustralian Bureau of Statistics · Updated

    The 2026 Census runs in August 2026; suburb-level updates are expected from mid-2027.

Crime & safety

Reported offences decreased compared with the previous period.

Offence counts & rates
Total offences (2026)
30
Against the person
10
Against property
11
Rate per 1,000 residents
32.6
Person-crime prevalence
About 1 in 86 residents
State safety percentile
28.6th (lower crime is better)
Decrease (daily rate)
-21.1%

Most common offence types

  • A231 Fv Common Assault5
  • A232 Non-Fv Common Assault2
  • B21 Criminal Damage3
  • B42 Steal From A Motor Vehicle3
  • E13 Resist Or Hinder Officer3

Contributes to desirability score · Safety (18%)

Crime rate and year-on-year trend

Data sources & freshness

Family & Lifestyle

Schools & preschools

Schools within 2 km
1
Median school ICSEA
970
Median ICSEA percentile
33th
School list
  • Swan Reach Primary SchoolPrimary · Government · ICSEA 970 · 33th percentile · LBOTE 6% · 102 students · Top SEA quarter 5% · 0.8 km awayView on My School →

Contributes to desirability score · Education (15%)

School and preschool counts, median school ICSEA

Data sources & freshness

Public transport

5 public transport stops in this suburb

  • General Store/Princes Hwy
  • General Store/Princes Hwy
  • General Store/Princes Hwy
  • Swan Reach Gardens/2138 Princes Hwy
  • Swan Reach Gardens/Princes Hwy

Contributes to desirability score · Accessibility (15%)

Public transport stop coverage

Data sources & freshness

Amenities

14 nearby amenities within ~1.5 km

1 pubs · 2 petrol stations

Local character & venue list

Local character

  • Limited walkable amenities nearby
Walkability proxy
10/100
Cafés per 1,000 residents
0
Food & drink per 1,000 residents
1.16
Parks per 1,000 residents
0
Food & drink(1)
  • Swan Reach HotelPub
Shopping(1)
  • Swan Reach General StoreConvenience store
Community(1)
  • Swan Reach Primary SchoolSchool

    21 School Road

Sport & outdoors(1)
  • Sports field
Transport(3)

3 bus stops

Other(6)
  • Swan Reach Gardens Tourist ParkCaravan Site
  • Swan Reach HotelHotel
  • Parking (2)
  • Swan Reach General StorePetrol station
  • Swan Reach Service StationPetrol station
  • Telephone

Names and addresses from OpenStreetMap. Unnamed venues show as their type (e.g. Cafe). Transport stops are summarised by type rather than listed individually.

Contributes to desirability score · Lifestyle (15%)

Food, shopping, recreation and sport (OpenStreetMap)

Data sources & freshness

  • Local amenity insightsSuburb Guide (derived) · current · Updated
  • OpenStreetMap amenitiesOpenStreetMap contributors · current · Updated

Parks & reserves

1 parks and public open space in this suburb

  • Bumberrah Bushland ReserveNature reserve

Data sources & freshness

Health access

Nearest hospital
Bairnsdale Regional Health Service (23.0 km)
Nearest hospital type
Hospital
Nearest hospital emergency
Emergency department

Contributes to desirability score · Accessibility (15%)

Hospitals and GP clinics

Data sources & freshness

NDIS participation

NDIS participants (31 March 2026)
26
Participants per 1,000 residents
28.3

Active NDIS participants allocated from NDIA Statistical Area Level 2 (SA2, ASGS 2016) counts to this suburb boundary. Not an official suburb-level NDIS figure · as at 31 March 2026.

For NDIS spend and service-demand exploration by SA2 or postcode, see the Care Sector Demand Map.

Data sources & freshness

Weather

Typical conditions by season for suburbs in the same ~44 km climate area. Rainfall totals are summed from monthly WorldClim layers; rainy-day counts are approximate.

Summer (Dec–Feb)

Usual max / min
24° / 14°
Rainfall
187 mm · ~23 rainy days

Autumn (Mar–May)

Usual max / min
20° / 11°
Rainfall
190 mm · ~24 rainy days

Winter (Jun–Aug)

Usual max / min
15° / 6°
Rainfall
188 mm · ~24 rainy days

Spring (Sep–Nov)

Usual max / min
19° / 9°
Rainfall
218 mm · ~27 rainy days

Contributes to desirability score · Lifestyle (15%)

Temperature and humidity comfort

Data sources & freshness

  • Seasonal climate normalsWorldClim 2.1 · Updated

Future & Planning

Planning & development

Development applications from PPARS statewide register (lodged 2020–2022). Free public PPARS MapServer — applications through ~2022 (service last updated Feb 2024).

16 planning-related records

2021· 5 proposals
  • August 2021

  • Buildings and works for a dwelling, domestic outbuilding and associated earthworks within 100m of a waterway and within an Erosion Management Overlay
    338 TAMBO UPPER ROAD SWAN REACH 3903Permit issued by a delegate of the RA
  • July 2021

  • Building and works including earthworks for a dwelling and associated outbuilding within 100 metres of a dwelling in separate ownership and of a waterway
    20 KILLARNEY DRIVE SWAN REACH 3903Permit issued by a delegate of the RA
  • Two lot subdivision
    2025 PRINCES HIGHWAY SWAN REACH 3903Permit issued by a delegate of the RA
  • June 2021

  • Development of a Dwelling and Outbuilding
    101 LANCASTER ROAD SWAN REACH 3903Permit issued by a delegate of the RA
  • February 2021

  • Buildings and works for construction of a dwelling and outbuilding (domestic shed)
    111 Stones RoadPermit issued by a delegate of the RA
2020· 11 proposals
  • November 2020

  • Use and Development of an outbuilding (domestic storage shed)
    27 Coralyn DrivePermit issued by a delegate of the RA
  • Buildings and works for additions to a dwelling and outbuilding
    24 Limestone ViewPermit issued by a delegate of the RA
  • August 2020

  • Use and development of a dwelling
    290 Cornwalls RoadPermit issued by a delegate of the RA
  • July 2020

  • Earthworks associated with development of a dwelling and outbuilding
    33 Georges TerracePermit issued by a delegate of the RA
  • June 2020

  • Multi-lot subdivision of land (staged) and removal of vegetation
    31 Tamhaven DrivePermit issued by a delegate of the RA
  • Buildings and works for a farm shed within a boundary setback
    195 Metung RoadPermit issued by a delegate of the RA
  • March 2020

  • Use of land for a sawmill & display of signage
    200 Old Orbost RoadWithdrawn
  • Development of a shed
    175 Tambo Upper RoadPermit issued by a delegate of the RA
  • Development of a verandah
    167 Tambo Upper RoadPermit issued by a delegate of the RA
  • February 2020

  • Dwelling extensions
    307 Tambo Upper RoadPermit issued by a delegate of the RA
  • January 2020

  • Development of a shed ancillary to a dwelling
    307 Tambo Upper RoadPermit issued by a delegate of the RA

Contributes to desirability score · Future Growth (7%)

Development and planning activity

Data sources & freshness

Hazards

Bushfire planning zone
No overlay at centroid

Bushfire overlay checked at suburb centroid via Victorian Bushfire Management Overlay mapping.

Contributes to desirability score · Safety (18%)

Bushfire hazard overlays

Data sources & freshness

  • Hazard planning overlaysState government hazard layers · current · Updated

Politics & representation

Federal electorate
Gippsland
Member of Parliament
Darren CHESTER (The Nationals)
Results from
2025 federal election
Electorate enrolment (2025)
118,075
Turnout (2025)
92.0%
Swing since 2022 (2025)
+1.2 pp toward Labor

Two-party preferred (2025)

Coalition 69.4%Labor 30.6%

Estimated suburb voting profile

Estimated from 8 nearby ordinary polling places (up to 18.9 km away).

Coalition 72.2%Labor 27.8%

2.8 percentage points more Coalition-leaning than the electorate

Estimated swing since 2022: +1.6 pp toward Labor

Nearest polling places

  • JohnsonvilleLabor 24.6% · Coalition 75.4% TPP (2025)3.7 km away
  • MetungLabor 38.5% · Coalition 61.5% TPP (2025)7.7 km away
  • Lakes EntranceLabor 28.5% · Coalition 71.5% TPP (2025)12.3 km away
  • BruthenLabor 30.4% · Coalition 69.6% TPP (2025)12.6 km away
  • Lakes Entrance EastLabor 26.2% · Coalition 73.8% TPP (2025)13.7 km away

Federal electorate from AEC federal division boundaries (2025 redistribution). Division-level results are official AEC figures from the latest general election, with by-election updates where applicable. The estimated suburb profile blends up to eight nearest ordinary polling booths in the same electorate using inverse-distance weighting from the suburb centroid — an approximation, not official AEC data. Nearest polling places are shown for reference.

Data sources & freshness

Socio-economic

IRSAD decile (2021)
3/10
IRSD decile (2021)
3/10

ABS Socio-Economic Indexes for Areas (SEIFA), 2021 release — the latest available, derived from the 2021 Census. Deciles rank suburbs nationally from 1 (lowest) to 10 (highest).

What do IRSAD and IRSD measure?

IRSAD — Index of Relative Socio-economic Advantage and Disadvantage. Combines indicators of advantage (e.g. high income, skilled occupations) and disadvantage. Higher decile = more advantaged relative to other Australian areas.

IRSD — Index of Relative Socio-economic Disadvantage. Focuses on disadvantage only (e.g. low income, unemployment, limited education). Higher decile = less disadvantage nationally.

A new SEIFA edition typically follows each census; the ABS has not announced a release date beyond 2021.

Contributes to desirability score · Community (5%)

Socio-economic advantage (IRSAD decile)

Data sources & freshness

Compare with

Similar suburbs to weigh up side by side — scores, safety, schools, and lifestyle.

More in East Gippsland Council

Other suburbs in the same local government area.

Comparable suburbs

Similar population and socio-economic profile in other parts of Victoria.